Remember Aamir Khan's dilemma in PK when the colour adorning a Christian bride and the Hindu widow is the same!
Colour symbolism is embedded in us culturally.
But, did you know colours actually influence your thinking and performance?
Imagine the power, you as a designer have in influencing people's moods and behaviour, just by choosing appropriate colours for appropriate functions.
Why should you know about colours and their psychological influence?
Take a short 3 min quiz to know if you are a victim of colour symbology against its cognitive influence on our brain.
Over 35 references to expand your understanding of colour and it's impact on human emotions and behaviour.